Effective date: 7 January 2026
Website: Sereni Mama (“we”, “us”, “our”)
Contact: contact@serenimama.com
Cookies are small text files stored on your device (computer, phone, tablet) when you visit a website. They help websites work properly, remember preferences, and (where you allow it) understand how people use the site.
Some cookies are session cookies (deleted when you close your browser) and others are persistent cookies (kept for longer).
We use cookies for:
We do not set non-essential cookies (such as analytics) unless you have given consent. UK guidance expects clear opt-in consent for non-essential cookies, and users must be able to refuse them as easily as accept them.
We provide a cookie banner/settings tool that lets you:
You can change your choices at any time using the cookie settings link.
You can also block or delete cookies via your browser settings. Blocking some cookies may stop parts of the site (like the basket/checkout) from working.
These cookies are required for the website to work (especially the shop and checkout).
| Cookie name | Typical duration | Purpose |
|---|---|---|
woocommerce_cart_hash | Session | Helps determine when basket contents/data changes. |
woocommerce_items_in_cart | Session | Helps determine when basket contents/data changes. |
wp_woocommerce_session_ | 2 days | Stores a unique session code to can find the basket data in the database. |
woocommerce_recently_viewed | Session | Powers the “recently viewed products” feature. |
wordpress_test_cookie | Session | Used by to check whether cookies can be set in your browser. |
These help remember choices or details you enter (not essential, but helpful).
| Cookie name | Typical duration | Purpose |
|---|---|---|
comment_author_{HASH} | ~1 year | Remembers the name you used when leaving a comment |
comment_author_email_{HASH} | ~1 year | Remembers the email address you used when leaving a comment |
comment_author_url_{HASH} | ~1 year | Remembers the website URL you used when leaving a comment |
When you enable analytics cookies, we will use Google Analytics 4 (GA4) to collect aggregated information about how visitors use the website.
| Cookie name | Default expiration | Purpose |
|---|---|---|
_ga | 2 years | Distinguishes users for analytics. |
_ga_<container-id> | 2 years | Persists session state in GA4. |
Some pages may include content embedded from third parties (for example, social media posts). Embedded content can behave like you visited that third party’s website and may set cookies. (Where practical, we will provide consent controls for non-essential embeds.)
Google Search Console is used by site owners to monitor search performance and technical issues. Implementing Search Console verification (for example via an HTML tag/meta tag) does not normally require visitor cookies.
We may update this Cookie Policy at any time to reflect changes in the cookies we use or the law. We recommend checking this page periodically.
If you have questions about our use of cookies: contact@serenimama.com